Austin Product Launch Event Planning
Let your team stay focused on what matters most: introducing your product and hard work to the world.

Time to Shine

Austin is not just the Texas State Capitol but the Southern United States’ hub for innovation, music, art, and culture. Austin has ranked the number one place to live in the United States for both 2017 & 2018 in a U.S. News & World Report and has also been sighted as number one on Forbes “Cities of the Future” list as well as number one for the Forbes list for “Next Biggest Boom Town in the U.S.” Austin Texas has so much to offer and it grows with each passing day. With so many active participants in creating one of the cities of the future, Austin can be an exciting and intimidating audience to unveil your latest big project or venture to the world. The sleepless nights, plans, mock-ups, first drafts, final drafts, the actual final draft, and pitches, it all comes down to one exciting and nerve-racking moment. Your team’s moment. The time to shine. The official debut of your product to the world: launch day. It’s a big day and anything can happen but one thing is most important. The most important part of any launch is that those who worked tirelessly on this product, those who stressed over all the details, should not be sweating the event but rather enjoying the moment. Your team has worked endlessly to get to this point so sit back, relax, enjoy the moment, and let our seasoned product launch event team handle all the details so your team doesn’t have to. It’s time to shine.


Why Delegating the Launch Event Planning is a Must

A launch party is made up of multiple moving pieces, from creating the perfect guest list, making sure your product launch receives the attention of the best local and global press outlets, creating a knock out menu to warm the hearts and bellies of even the harshest critics, booking an amazing venue, and of course managing the parking situation and everything else in between. With all the stress and excitement, it can be easy to overlook something or sweat the details but our seasoned product launch event planners have broken down a spectacular launch party for organizations big, small, and up and coming, to a science. No need to lift a finger other than to toast to your new accomplishments with our team handling your launch. After all, one of the worst feelings is the sense of not being able to enjoy a moment because you feel like you are missing something or forgotten something important. Use our team of dedicated product launch professionals to act as your sounding board. We will take your vision are run with it no matter how elaborate, we understand the only thing more precious than your very own product entering this world, is the moment around that very occasion. Let our team take all of the logistics heavy lifting off your plate so you can enjoy your bright and shining moment carefreely. Everything from securing venues and the correct permits, hiring enough staff and background checking all employees, mapping out parking, booking catering, collecting after movie and marketing footage of the event, rehearsing with the live entertainers, coordinating photo ops with photographers and press, and much, much, more.


Commemorating a Grand Accomplishment

When it’s all said and done, and your team’s hard work is now out there for the world to see, it is so important to give thanks not just for your lovely team, but to your attendees, the press, influencers, and even your critics. Sending your guests home with personally branded gifts, photos, and maybe even some exclusive product is always a guaranteed way of getting some buzz on social media long after your event is through. Now with our personalized and branded item services, you can order personalized launch product just for that event and your guests who attended, because everyone loves exclusive gifts. First impressions are handled by the event and having the last word can also be done by having the perfect take-home gift for your guests to enjoy and share with the world.


A Breeding Ground for Buzz

The focus of every entrepreneur and innovator behind a spectacular launch always falls upon three magical-seeming words. Return on investment. How do you see the biggest bang for your buck when it comes to your particular launch party? Turning every photo-op and sharable moment into free publicity for your product that you can use not only during but long after the event is over.

Creating the perfect climate for buzz especially around a product may sound tricky but it can be as simple as making sure the information for the event is in circulation a few weeks in advance. Getting influencers with great reach, tech-savvy bloggers with engaged audiences and press from a wide array of local and national publications are all important people to have on your guest list.

Managing the attention of press and influencers on an event is not only great for publicity but substantially cheaper than putting out an elaborate adverting and marketing campaign for your event. Getting people who are in the loop a seat at the event dinner table will go leaps and bounds in creating buzz.

Then when all your guests are enjoying your event festivities, have multiple opportunities to create shareable moments with your guests. Whether guests utilize thoughtfully branded geo filters for Snapchat and taking pictures to post to social media, beautifully branded photo-ops, and even customized Instagram worthy take-home gifts, there are a million ways to create buzz as the event is unfolding.

Every Tweet, Facebook post, Instagram story, and Snapchat that goes out during your event is effectively free promotion and it’s also adding to your guest’s experience at the same time.

Get the ball rolling.

It’s never too early to start planning. Tell us a little about your event, and we'll get in touch to discuss the details.

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